Introduce your skin to The Good.

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This is where the good life and great skincare meet. We set out to surpass conventional methods and ingredients to create a product specifically tailored to the busy lives of discerning men.

Wild resilience in a bottle.

Our face serum is the result of meticulous craftsmanship. A bringing together of the world’s best minds and nature’s most robust ingredients to make something powerful and pure.

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Skincare made simple.

Your time is better spent living your life, rather than following a complicated routine. We poured nature's most robust ingredients into every drop to deliver maxium results with minimal effort.

One Step Routine
One Step Routine
Clinically Proven

Clinically Proven Results.

Our lab results revealed noticeably younger, smoother, and more energetic-looking skin. We call it the brighter and tighter effect.

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High-Altitude Botanicals

Our secret formula? The Good is packed with ingredients found in the alpine conditions of the Teton Mountain Range.


We first and foremost are committed to sustainable wild-harvesting when sourcing. We wild-harvest plants that grow naturally on the mountainside, ensuring we do not disrupt natural ecosystems.

Clean Living

We’re doing our part to help save the planet. We’ve committed to donate 1% of our revenues to vetted nonprofits in an effort to address climate change, healthy food systems and wildlife diversity.


  • When do I use The Good?

    We designed The Good as a one-step moisturizing night serum, to be used regularly after washing and drying your face in the evening. However, The Good is gentle and natural, so it is safe to use on your skin at other times.

  • How long until I see results?

    You may notice improved moisture and elasticity right away! However, some time is required for all the brighten + tighten magic to happen: early testers noticed smoother, younger-looking skin within one week of regular use.

  • Will the oil clog my pores?

    The Good is a lightweight oil blend, absorbs quickly into the skin, and is light enough for all skin types. Remember to use the proper amount, 1 dropper-full of The Good per use, and your skin will flourish.

  • What is your return policy?

    We stand behind all purchases with a “No Questions Asked!” 30-day satisfaction guarantee. If you're unhappy for any reason, simply contact us. If we cannot resolve your issue, return The Good to us and we will promptly issue a refund.

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Good Story. Great Skin.